Profit Maximization objective of business is dependent upon two variables i.e. Revenue Maximization and Cost Minimization. Both these systems together lead towards maximization of top line and bottom lines of balance sheet. Cost can be classified in three broad categories depending upon their linkages with revenue: Cost Directly linked with Revenue Generation Cost Indirectly linked with Revenue Generation Cost Not linked with Revenue Generation Cost can also be categorized as costs related to: Business Acquisition […]